Global leader in safe, high performance waterproofing, cleaning and conditioning for outdoor gear

 
17/02/2009

NIKWAX revamps the original: Waterproofing wax for leather

Thirty years ago, Nick Brown produced what many regarded as the best waterproofing wax in the world for leather boots. This brand-launching product set the standard world-wide for performance waterproofing, established Nikwax as a category leader, and has sold by the millions globally. Nikwax is now replacing this original, flagship product with a new WaterBased, next-generation performance product.

“During three decades, many other successful innovative Nikwax products have been invented, but it has been hard to improve upon the original wax for leather,” said Nick Brown, founder and managing director. “But this year we’re launching a completely new WaterBased Waterproofing Wax for Leather. Like the old formula in its time, it easily outperforms everything else on the market, as well as, of course, the original Nikwax wax.”

The new Waterproofing Wax for Leather is WaterBased, and free of volatile organic compounds. As with all Nikwax products, it is safe for human and environmental health.

While staying true to the company’s unyielding environmental standards, this new formula wildly exceeds stringent performance expectations as well. It works immediately after treating and can be used on either dry or wet footwear with superior success. It reduces water absorption without softening the leather, meaning enhanced comfort and a prolonged life of the treated leather.

For consumer ease, the new Waterproofing Wax for Leather has a convenient, dual-method applicator that allows for a touch-free, sponge application or a traditional, manual, rub-in application. Waterproofing Wax for Leather is available in 60mL and 100mL sizes.